Wow, Amazing logo! Why should we care about visual identification? 0

A logo is a small graphic or pictorial presentation, basically a design, that represents an organization. People often think that there is a lot more effort to be put on the online store so without wasting time they tend to pick something which is very catchy or something matching to the name of their business. But this is a totally wrong approach. Let us take an example, what is the first thing that comes to your mind when someone says Olympics, don’t you think of the five colored rings at once, or if someone says iPhone, the first immediate thought is the half-bitten apple that appears as a logo on the mobile.
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How to stand out? 0

Today, there are a lot of online stores which offer customers a wide range of products and services. But in this cut-throat competitive world, being a website owner is not an easy job. One needs to keep changing his policies to retain the existing customers and attract the new ones.

To know about attracting the new ones we need to where do customers generally prefer to shop. This article is about making your own online store stand out. The most important thing in online world is to figure out how to differentiate yourself from the rest.
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Why should you be a blogger? 0

Blogging is a very crucial part of your online marketing strategy. Be it a large multi-national company or a small business, blogging helps you generate content relevant for the customers you are targeting. Moreover, it helps attracting new customers, inspiring them to make purchases online and educating them about any new product features launched in the market.
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About the blog

Zencommerce eXperience Blog is a place featuring the best practices in on-line shops maintenance, guidelines on their development and most interesting events related to e-commerce.

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